Press Releases

Year

07 May 24

IAS'S ANNUAL MEDIA QUALITY REPORT FINDS OVERALL GLOBAL BRAND RISK REMAINS STABLE, BUT NEW CHALLENGES LIE AHEAD

Marketers Focused on Navigating Threats from the Rise in AI-Generated Deepfakes and Misinformation NEW YORK , May 7, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today released its highly anticipated 19th edition of its Media

01 May 24

IAS ANNOUNCES FIRST-TO-MARKET INTEGRATION WITH ROBLOX TO PROVIDE 3D IMMERSIVE MEASUREMENT

Industry-Leading Viewability and Invalid Traffic Measurement to Provide Global Brands and Agencies Increased Transparency into Immersive Environments on Roblox NEW YORK , May 1, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform,

29 Apr 24

IAS AWARDED NEW RESPONSIBLE AI CERTIFICATION FROM TRUSTARC

IAS Certified by TrustArc for Accountability, Fairness and Transparency in AI Governance NEW YORK , April 29, 2024 /PRNewswire/ -- Integral Ad Science (NASDAQ: IAS) a leading global media measurement and optimization platform, today announced that it is one of the first companies to receive

23 Apr 24

IAS ACHIEVES MRC ACCREDITATION FOR SOPHISTICATED INVALID TRAFFIC (SIVT) FILTRATION IN THE CONNECTED TV ENVIRONMENT

NEW YORK , April 23, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced that it has earned Media Rating Council (MRC) accreditation for its sophisticated invalid traffic (SIVT) filtration for the Connected TV (CTV)

16 Apr 24

IAS EXPANDS BRAND SAFETY AND SUITABILITY MEASUREMENT TO INCLUDE REPORTING ON THE TOPIC OF MISINFORMATION

GARM-Aligned AI-Driven Solution Provides Added Confidence Campaigns Run Against Brand Safe & Suitable Content NEW YORK , April 16, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the expansion of its Brand Safety

11 Apr 24

IAS to Announce First Quarter 2024 Financial Results on May 9, 2024

NEW YORK , April 11, 2024 /PRNewswire/ -- Integral Ad Science Holding Corp. (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced that it will report its first quarter 2024 financial results after the market close on Thursday, May 9, 2024 .

11 Apr 24

IAS ENHANCES TIKTOK BRAND SAFETY WITH NEW CATEGORY EXCLUSIONS AND VERTICAL SENSITIVITY SEGMENTS

Industry-Leading Brand Safety & Suitability Measurement Expands to 11 Additional Countries to a Total of 60+ Countries on TikTok NEW YORK , April 11, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it is expanding

26 Mar 24

IAS ANNOUNCES FIRST-TO-MARKET PARTNERSHIP WITH SNAP TO PROVIDE AI-DRIVEN BRAND SAFETY AND SUITABILITY MEASUREMENT FOR ADVERTISERS

Advertisers to Benefit from New Safeguards and Added Transparency for Snapchat Campaigns NEW YORK , March 26, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced a first-to-market partnership with Snap Inc.

21 Mar 24

INTEGRAL AD SCIENCE EARNS MRC ACCREDITATION FOR INTEGRATED THIRD PARTY CALCULATION AND REPORTING OF YOUTUBE VIDEO VIEWABILITY

NEW YORK , March 21, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced it has earned accreditation by the Media Rating Council (MRC) for its integrated third-party calculation and reporting of YouTube video

05 Mar 24

IAS Expands "Made for Advertising" (MFA) AI-Driven Measurement and Optimization Solution with Industry-First Ad Clutter Detection and Avoidance Innovation

Enhanced global solution enables advertisers to activate pre-bid avoidance, further reducing media waste and increasing return on investment NEW YORK , March 5, 2024 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leading global media measurement and optimization platform, today announced the

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