Press Releases

Year

28 Jul '22

IAS and Anzu Partner to Provide Media Quality Measurement for In-Game Advertising Environments

The collaboration equips brand and agency ad buyers with added transparency for display and video ad formats in mobile gaming environments NEW YORK , July 28, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a leader in digital media quality, today announced a partnership with Anzu, an

14 Jul '22

IAS to Announce Second Quarter 2022 Financial Results on August 4, 2022

NEW YORK , July 14, 2022 /PRNewswire/ -- Integral Ad Science Holding Corp (Nasdaq: IAS), a global leader in digital media quality, today announced that it will report second quarter 2022 financial results after the market close on Thursday, August 4, 2022 .

11 Jul '22

IAS Announces Audio Ad Verification Certified for Use on Pandora's Platform

Providing Transparency to Advertisers for their Audio Campaigns NEW YORK , July 11, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today introduced its third-party ad measurement technology to the digital audio streaming medium.

27 Jun '22

IAS Announces Campaign Sync Solution with Xandr's Invest DSP to Match Advertisers' Pre- and Post-bid Settings

IAS Quality Sync Pre-bid Segment reduces ad campaign block rates and campaign activation time to further optimize digital media quality NEW YORK , June 27, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced the launch of its Quality

23 Jun '22

New IAS Data Shows Contextually Relevant Ads Drive Attention, Leading to Significant Increases in Brand Favorability and Purchase Intent

Latest research with Tobii's eye tracking technology highlights the impact of contextually relevant ads on consumer attention and brand outcomes NEW YORK , June 23, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released ' Ad Context &

16 Jun '22

New IAS Report Finds Majority of Media Experts Are Concerned About Digital Audio Ad Fraud, Audibility Metrics

Third-party verification will play a critical role in preserving digital audio media quality NEW YORK , June 16, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its 2022 Amplifying Media Quality in Digital Audio Report.

15 Jun '22

Spotify and IAS Join Forces to Establish A Brand Safety Solution for Podcast Advertisers

Global Media Agency UM Worldwide will be part of the development and testing of this first-of-its kind brand safety tool NEW YORK , June 15, 2022 /PRNewswire/ -- Spotify (NYSE: SPOT) and Integral Ad Science (Nasdaq: IAS) today announced a new partnership to establish a third-party brand safety

06 Jun '22

New IAS Report Uncovers How Misleading Content Impacts Digital Advertising

New research reveals the industry's lack of "clear guidelines" regarding advertising alongside misinformation NEW YORK , June 6, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its "Misinformation & Media Quality" report that uncovers

25 May '22

IAS Signal is Enhanced to Include Total Visibility™ Dashboard

Drive marketing outcomes with IAS's Quality Path Optimization (QPO) Solution NEW YORK , May 25, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today announced enhancements to IAS Signal that will incorporate the Total Visibility™ solution via a new

17 May '22

IAS Enhances Contextual Targeting ROI Tools with Launch of 'Control Panel'

NEW YORK , May 17, 2022 /PRNewswire/ -- Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, announced today its Control Panel, a suite of reporting and planning tools that Context Control customers can use as an added value. The new capabilities will enable customers to

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